Next Future Culture Update: Mobility!
Judith Schmelz on Service Design Exchange
Post by STURM und DRANG
| 01. March 2018
enlightening to step into the role of a workshop participant. Usually I’m the one who moderates! To think up service innovations within such a short time frame newly inspired me and made me aware of our own approaches.”
CIID’s next service design workshop
is scheduled for April.
Back to Overview
Strategy Day 2018
The power of swarm intelligence: In rotating groups of two we looked across the waters of the Elbe and into the past and future of STURM und DRANG. In a flash, we came up with almost 100 easily implementable solutions for the challenges of our new business year. Our top picks will be tackled in the coming weeks!
Linda Ahrens Pleases Crowd with JTBD Keynote
Curious visitors flocked to our booth at this year’s Research & Results trade fair. On display in front of a white wall were a bottle of red wine, a coffee-to-go cup and a jar of sweets. Their purpose, or ‘job’ as we call it, was to attract the market research professionals to a keynote by SuD strategist Linda Ahrens. To a packed auditorium, Linda
STURM und DRANG Workshop at Research & Results Fair
Innovation Strategist Linda Ahrens presents the interdisciplinary "Jobs to be Done" approach and examines situations in which consumers try to solve a certain problem–and choose a brand, product or service that might best do that job for them. Wednesday, 25.10.2017, 16.45-17.30, Room 6, MOC, Lilienthalallee 40, 80939 München. Please join us or say hi at Booth No. 274!